We all know that gossip, or ‘watercooler chatter’, exists in companies, despite the efforts conducted by internal communication to erradicate it. Because we also know that this phenomenon of informal communication is a natural part of a company since a company can brew the gossip.
There will always be those individuals who instead on focusing 100% of their time in their professional performance, they flood their time with rumors in each corridor of their work centers.
The same happens in online social networks
Whether they are professionals or personal email accounts, personal accounts on Facebook or Twitter. Rumors and gossip are practically innate in everyone, and they are not spared when we have the opportunity to hurt the company image or a specific person. Internal Communication is precisely the key department to banish from their ranks those gossip items that are detected generating misinformation, and not only in the physical space, but also in the virtual.