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  • Francisco Eguiza 9:00 am on December 12, 2013 Permalink | Reply
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    5 Mandatory Books Every Director, Manager and CEO Must Read 

    Estimated reading time: 5 minutes

    No one person knows everything! Not even a manager, director or CEO of a big company. Are you a director, CEO or leader of an organization? The following titles are must read books for your body of information.

    Getting to YES: Negotiating Agreement Without Giving In – by Roger Fisher and William L. Ury

    Roger Fisher (pseudonym), former director of the negotiation and innovation project at Harvard, specializes in conflict management and negotiation. In his book “Getting To Yes”, he demonstrates the structure of interpersonal negotiation, by underlying a reference to the labor and teamwork delegation.

    This book gives us improved practices to address problems, interests and conflicts, exhibits the power of mutual agreement, business collaboration and the unspoken power of objective thought.

    Survival is Not Enough – by Seth Godin

    Seth Godin is the guru of marketing. In this book he transforms the Darwinian theory of specie evolution in a metaphor arguing how companies need to constantly change in order to adapt to a unstable economic environment. Godin’s original approach, arguing real cases, make this book an imperative read for any great business person.

    Godin’s convincing proposal offers each reader a reflective element about the importance of adaptation to changing realities and technological forces that move today’s businesses, especially culture 2.0.

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  • Carlos Gonzalez Jardon 9:00 am on November 7, 2013 Permalink | Reply
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    The Importance of a Project Manager 

    Estimated reading time: 5 minutes

    One of the first activities to address at the hour of pulling out a project is to name the project manager. The role of this person is key for he/she will be in charge of coordinating/leading all the aspects related to the project. 

    In many projects, I have been able to see that there is not just one person responsible for making decisions, but the responsibility is diluted between distinct people in charge of different aspects of the project: technology, law, functions, and business.

    Specific managers in specific fields within a project is not bad, but there must always be one particular person wit the capacity to make decisions: to resolve conflicts, to select different options, to coordinate distinct parts of a project, to communicate, etc. It is what is called accountability: a sole person who has the total/essential responsibility of the project.

    Another aspect that calls my attention in many projects is the manager has a marked technical character. This happens a lot in high technology projects where the Project Director is often worried of low level aspects and where project management function is performed by a technician of the team as a reporting activity.

    What is the Project Manager’s function? Does he/she have to dedicate time to technical activities? 

    I rely on PMBok®: “The project director concentrates on the specific objectives of the project“. It must be planned what to do, keep track of how it’s running, make decisions to correct issues, inform stakeholders involved, etc.

    The project manager plays a key role in coordinating all the resources of a project. 

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  • Eduardo Zamora 1:18 am on October 25, 2013 Permalink | Reply
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    Enterprise Social Networks and E-learning: The Combination of Success to Improve Company Performance 

    Estimated reading time: 5 minutes

    Enterprise Social Networks are an essential part of communication and collaboration within any company. But its quantity of benefits are not limited to the two previous matters. Luckily, technology allows us to increasingly extend its radius of action to any individual in an organization, whether it be administrative staff, or to those who  perform their work in the field.

    What would be the benefits that an employee could find within a communication network within their company?

    Training: The growth of knowledge, including skills, will directly affect the results that we look for with each team member, without neglecting the fact that it can enlarge your résumé professionally.

    Recognition: The achievements that an individual attains at work are not always celebrated and this can work against any employer. It is of great importance to establish strategies that insure an accurate evaluation of an employee’s’ activities and generate acknowledgments.

    Incentives or alternate earnings:  Counting with variable schemes that encourage individual workers to overcome the objectives sought at a general level, it converts into a tool that will give you that extra push, allowing to put aside conformity to seek results.

    From the three pillars defined above, we will detail the magical combination that will allow us to align all these efforts in only one channel so as to not divert any action and to harness the energy of a single solution: (More …)

     
  • Oliver Chaudhuri 9:00 am on October 24, 2013 Permalink | Reply
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    “Boss, I need social media for my work”. How Employees Establish New Business Rules 

    Estimated reading time: 4 minutes

    In 2013, the main demand from an employee is no longer “Listen, Boss, I need more money”. But rather, it is converting into

    “Hey Boss, I need more social media for my work. It helps my work be more productive. And if the company doesn’t provide it for me, I will use my own.”

    The trends Bring Your Own Device foment employees to use personal technological resources to develop their tasks more easily and efficiently. Part of the technology that they use naturally in their personal life facilitates their work and helps them increase their productivity. According to a recent study by Microsoft about uses and perceptions of the social enterprise, employees demand management from their companies to incorporate and accelerate corporate access to these tools.

    – Two of every 5 people polled support the use of social tools at work and believe that these tools can significantly improve their productivity.

    – In all of Europe, 12% of those polled consider their still companies underestimate the importance of social tools and continue severely restricting their use.

    More than 37% consider the fact that in their company, sufficient support is not given to staff collaboration.

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  • Hugo Moreno 9:00 am on October 21, 2013 Permalink | Reply
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    The Strategic Route of DirCom 

    Estimated reading time: 4 minutes

    Today in businesses, communication is an indispensable practical strategy to create synergies, align knowledge, comprehension, attitudes and behavior. The societies and organizations are complex human groups organized in networks with multiple connections within and outside of their environments where people’s experiences imply the change of time and space territories.

    Therefore the work of Dircom requires a high level of sofistication technically and with tools that allow planning, operating, measuring and evaluating with the necessary indicators that give certainty and efficiency to their strategies and, above all, to obtain verifiable impacted business results.

    Actually, the successful communication strategy paths must pass by the technologies that facilitate the logistics of the flow of information in social frameworks that do not have borders, coordination, interactions, the following, the quantitative measurement and qualitative processes of individuals and groups in different managerial and operational levels, as well as evaluating the human transactions internally in the organizations.

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  • Jose Luis del Campo Villares 9:00 am on October 17, 2013 Permalink | Reply
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    Enterprise Social Networks as a Tool to Discover Hidden Talent in Organizations 

    Estimated reading time: 5 minutes

    The growth of knowledge is of vital importance for the future of organizations. In this stage, one of the great advantages organizations who work with Enterprise Social Networks have is the opportunity to share content.

    However, Enterprise Social Networks must be designed to facilitate this and not to employ it as a social communication medium between users. I am one who thinks that talent attracts talent. Someone with talent will feel excited to participate in a collaborative environment that is conducive.

    An environment in which perceives that intervention and contribution is valued and is taken into account, where it is seen that those who participate with others brings talent. And verification of who controls and directs this environment is a talented person who can also bring out the best in each contribution for the growth of the group and individual members of the organization.

    An Enterprise Social Network to discover hidden talent in an organization

    The use of Enterprise Social Networks opens the possibility to discover new hidden talent that is in our organization. But, to serve this purpose, an Enterprise Social Network must implement responses to the following ideas:

    1.  It is implemented with the aim of sharing knowledge, and it is explained adequately to members who are going to participate and make sure they understand that it is a medium of growth for individual talent and group talent.

    2. That are managed or controlled by someone with skills, mainly to discover talent that the members possess and that is it hidden and to be able to motivate them to bring to light their talent. Putting someone to control the maximum performance of the company may not be the most appropriate thing to do. Place in command someone who possesses innate skills to find, manage, and maximize hidden talent.

    3. Make it mutual as the contribution of talent. It is as simple as who manages it, and who participates, all of whom must be motivated for it. The person who manages must be overturned in finding hidden talent. And the person who wants to contribute must see the correspondence between their contribution and the ‘award’ received.  Otherwise, more than discovering talent, what it will do is hide talent even more as members flee to participate because they do not report anything and they see it as a bigger workload.

    Enterprise Social Networks are the perfect tool to discover talent in our employees. At  Zyncro, we work to extend this form of collaboration to businesses. If you are convinced and want to implant a enterprise social network in your business, We can help you with this whitepaper to convince your boss. And if you still need more reasons to bet for a collaboration environment in your organization, dowload this other whitepaper where we give you 10 reasons. When you are convinced, try Zyncro for free and squeeze its profits.

    Jose Luis del Campo Villares (@JoseLdelCampo) is a facilitator, trainer and coach. He cares about people and their lives within organizations; for that reason, he is a social media consultant and CEO of Socialmedia Network.


     
  • Ana Asuero 9:00 am on October 14, 2013 Permalink | Reply
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    6 Characteristics of a Collaborative Leader 

    Estimated Reading Time: 4 minutes

    In a time when the need to continually repeat existing collaboration among employees in companies, it is more necessary than ever to be clear about the fundamental pillars to correctively build this collaborative work environment. I spoke once before of what the good habits are of collaborative organizations. And today I would like to dwell on the role of those who lead these organizations.

    For the success of collaborative work models, the first thing that should exist is the conviction about the benefits of those who lead them. It is imperative that they have clear what the characteristics they should care for are in order for collaboration to take the  form of triumphant work.

    1. Define and pursue a common objective. A team is a group of people that works together with a common goal. Without this shared goal, there is no team. Without a goal, the group will not have motivation, nor a meaning.

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  • Carlos Gonzalez Jardon 9:00 am on August 29, 2013 Permalink | Reply
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    The importance of communication in project management 

    Estimated reading time: 3 minutes

    We already spoke about the benefits of using an Enterprise Social Network in project management. From a project manager, communication is one of the key skills you need to nurture and encourage. Communication represents an important part of our day-to-day and we need to give it the attention it deserves.

    What can we do for our communication?

    • Plan and prepare communication. We can’t leave communication to improvisation. We need to be clear about what we want to transmit, when, how to do it, what medium we will use, and who our interlocutors are. Limit improvisation as much as possible to avoid running the risk of saying what we shouldn’t.
    • Use simple language. This is very important in a highly specialized environment. Often we tend to use a language that we only understand in our scope of work (engineers, etc.). We need to communicate thinking in who receives the message, not who issues it.
    • Get feedback from the recipient. This point strengthens understanding of the message. We need to ensure that our interlocutor has understood what we want to transmit.
    • Establish multiple channels of communication. We need to define what the main lines of communication in our project are, and formalize/control them: reports, enterprise social networks, intranets, etc…
    • Determine the sensitivity of the recipient regarding the information to be transmitted.
    • In face-to-face communication, pay attention to the recipient’s body language. This will give us clues on whether the information is being received correctly.
    • Communicate at the right time, with the right format and means.
    • Strengthen words with actions. Avoid attitudes like “do what I say, not what I do”.
    • Listen actively. We need to listen and understand communication from the point of view of who is speaking.

    Carlos González Jardón (@cgjardon) is Consultant and Trainer in Project Management with more than 18 years’ experience in the IT sector. y Formador en Dirección de Proyectos con más de 18 años de experiencia en el sector TI. He holds a computer engineering degree from the Universidad de Vigo, an Executive Master’s from ICAI/ICADE and PMP certification from the Project Management Institute. He is currently consultant in Project Management at Tecnocom.


     
  • Matthieu Pinauldt 9:00 am on August 15, 2013 Permalink | Reply
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    [INFOGRAPHIC] An Enterprise Social Network to align your corporate culture 

    Estimated reading time: 3 minutes

    All companies need to have a strong corporate culture recognized by its employees. Discover how an Enterprise Social Network can help you to install a shared culture in your organization and its benefits.

    Matthieu Pinauldt (@mattpinauldt) is Marketing Manager at Zyncro Francia. After several experiences in major enterprises and becoming a business owner, he joined the Zyncro team to help develop the brand internationally. With a Master’s degree in Technology and Innovation Management from the Université Paris Dauphine, in conjunction with ENS Cachan and Mines Paritech, he specializes in Social Networks and issues linked with innovation.


     
  • Denisse Caballero 9:00 am on August 2, 2013 Permalink | Reply
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    5 recommendations to build engagement and loyalty in customers and teams 

    Estimated reading time: 3 minutes

    engagement y fidelizacionEngagement is becoming more relevant in the growth of a brand. Brands need not only to interact with customers, but also with contractors, suppliers, and employees in order to build loyalty, meaning collaboration and communication tools are essential.

    1. Generate interesting content. The main motor that drives consumers is interest and a way of motivating teams is ongoing learning. Keep your audience interested, be active and remember that attraction is key in deciding.
    2. Converse with your customers and employees; address their needs. Show empathy and respond to the needs of your audience, dialog. A satisfied customer can generate up to twenty-five new customers.
    3. Make them know they are part of the brand. Involve them and show your team the importance they hold within the company . Let them know you are committed to them, you share their achievements and give them as much information as possible regarding the brand’s objectives and goals.
    4. Reward and thank their commitment. Give them benefits, celebrate with them, allow them to have access to things that with another brand they couldn’t get; create loyalty programs.
    5. Don’t neglect your customers, and even less so your team. Assess their level of satisfaction and find possible faults to correct them. If you keep them up to date and follow up on their needs, you’ll have loyal consumers and employees. Remember a satisified customer will recount their positive experiences to an average of three other people, while a dissatisfied one tells nine.

    Denisse Caballero is Publisher Director at Soicos LATAM, managing campaigns for Telefónica MoviStar, Ford, Bayer and Adidas. With 10 years’ experience in Team Management and Planning, she constantly evolves finding new practices and actions for brands, customers, and teams.

    At Zyncro we know that loyalty is a key factor for your company. For this reason, we offer you all the collaboration and communication tools you need to communicate. Still haven’t tried Zyncro? What are you waiting?

     

     
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