Updates from January, 2013 Toggle Comment Threads | Keyboard Shortcuts

  • Agustín Bosso 9:00 am on January 2, 2013 Permalink | Reply
    Tags: 2013, , , ,   

    10 Social Business Trends for 2013 

  • Marta Carrió 9:00 am on December 17, 2012 Permalink | Reply
    Tags: , , , , , ,   

    New whitepaper by Plan and Zyncro: Understanding people to improve the organization’s results 

    Estimated reading time: 3 minutes

    Internal Reputation Assesment

    What is the internal reputation of a company? Why is it important? What is the significance of enterprise social networks for improving performance?

    Consultancy company Plan, in collaboration with Zyncro, has created a manual to resolve these and other questions on the subject:

    Internal Reputation Assessment

    This new whitepaper explains the reasons why a company’s internal reputation is something that must be safeguarded, and to which far too often too little importance is attached. You can discover and understand the key aspects about internal reputation in a company: how to manage it, find out why the most common resources used aren’t the most effective, new processes and methodology for correctly assessing internal reputation, etc.

    The importance of this reputation is reflected in the employees and how they feel about the company’s behavior. This in turn affects the behavior of groups and individuals who interact with the company, such as suppliers, customers, investors, etc. A correct analysis should be carried out of the satisfaction of employees and their commitment to the company, the quality and scope of communication implemented by the company and the existing relations within the organization, in order to obtain the level of the company’s reputation.

    The conclusions of this study are clear: a favorable internal reputation means growth in sales, profits, productivity and customer loyalty, as well as a fall in absenteeism. All the data can be found in the manual that can be download for free from the Resources section of the Zyncro website.

    Influencing the organization’s internal reputation, contributes to:

    • Increasing sales
    • Increasing customer loyalty
    • Increasing profits
    • Improving collaboration and contribution of ideas
    • Improving retaining and attracting talent
    • Reducing absenteeism
    • Improving productivity
    • Simplifying the resolution of conflicts
    • Improving the identification and pride of the company

    This report is aimed at Management Teams, as well as HR, Internal Communication and Marketing departments. Share it with everyone in your organization’s management team.
    Download the report and discover why an enterprise social network plays such a crucial role in the improvement of internal reputation


  • Carlos Zapater 9:00 am on September 24, 2012 Permalink | Reply
    Tags: , , , ,   

    Zyncro in 5 steps 

    We’re proud to present our latest video “Zyncro in 5 steps”. It’s a bird’s eye view of the main steps in starting to use the features offered by Zyncro. Joe Zyncro and his sister Zoe will show you where the options are for completing data in your profile, changing the password, activating ZyncroApps, creating groups and interacting with your co-workers, among other things

    It is just a tiny part of what Zyncro is, as if we had to cover all its features, we would have to organize an “extra” ComunícaMe just to show the video! We hope you like it and it encourages you to check Zyncro out. You’ll see that it is really very simple, and the benefits that it provides you both in terms of costs and productivity exceeds the investment required.

    Simple, right? You’ve got no more excuses to not start using Zyncro… Get started with your Enterprise Social Network!


  • Josep Baijet 9:00 am on August 29, 2012 Permalink | Reply
    Tags: , , , ,   

    Zyncro is symbiotic 

    Estimated reading time: 4 minutes

    Source: via Pam on Pinterest

    When I studied natural science when I was kid, they explained the different type of relationships that occurred in the natural world. I remember they talked about parasitism, commensalism and symbiosis. Parasitism is a relationship in which one organism benefits while the other is harmed. In commensalism, one benefits and the other doesn’t, but the second isn’t affected by the relationship either. Symbiosis is a win-win state, where both organisms benefit from the relationship.

    The examples were rather interesting, the crocodile who opened its jaws so that some birds could clean the remains of its meal. There was an unwritten agreement: I’ll clean your teeth, you give me food and don’t eat me; if you eat me, go try to find another dentist!

    I saw how that among different species there were also affective symbiotic relationships… Is it love? Perhaps… If not, tell the two beings in the photo, or can’t you see that mutual wellbeing in those faces?

    Over time, I read that some sources call the three forms of relationship “symbiosis”, and the win-win relationship, more specifically mutualism. It doesn’t matter to me. I’ve kept to the first interpretation of the symbiotic system as one that provides benefits to both organisms when I say that Zyncro is a symbiotic application.

    I came to that conclusion after analyzing and understanding Zyncro.

    Its concept to add applications via ZyncroApps enables you to benefit from other systems and those other systems benefit from a greater number of users who, encouraged by Zyncro, decide to try these new applications.

    It’s neither efficient or intelligent to try to do what others do well, but it does make sense to take advantage of their specialization to build an application that provides greater value for all.

    Just look at the long list of own functions found in Zyncro, we could also say it is…

    A manager for projects, workflows, email, events, calendars, surveys, online meetings, public microblogging, an open social network for contacts and another for professional contacts, an external noticeboard, a translator, an online viewer, a note manager, access analytics, viewer for different contents… in short, a synchronizer, and in a not-too-distant future, a great many more functions… Developing? No, symbiosing… (yes, I’ve just coined that word)

    Josep Baijet is Managing Director of ZyncSocial, partner of Zyncro specializing in consultancy, training and support in implementing enterprise social networks.


  • ZyncroBlog 4:11 pm on June 26, 2012 Permalink | Reply
    Tags: , ,   

    Zyncronized! And you? [Video] 

    Today we’d like to present the song “Zyncronizado estoy” that the Mexican composer Reyli Barba has written for Zyncro, your Enterprise Social Network.

    This video, which illustrates the tune composed by the famous composer, was presented at the Zyncro Partners’ Day, details of which we gave you earlier on our ZyncroBlog.

    Be zyncronized with this tune composed for Zyncro directly from Mexico! Share the revolution!

  • Carlos del Pozo 9:38 am on April 26, 2012 Permalink | Reply
    Tags: , , tasks   

    Zyncro Features: Tasks Section 

    Estimated reading time: 4 minutes

    What is the Tasks section?

    The Tasks section is a tab within Zyncro that lets users create and assign tasks to other members of the organization and to the users themselves.

    We’re going to give you a sneak peek at some of the features that we will be including in version 3.3 that will come out in a few weeks’ time. (Some, not all :-) )

    What options are there within the Tasks section?

    • The tasks can be sorted by creation date, identification number, or even by deadline on which the task must be completed. There is also an option to display filtered tasks, for example, display only completed tasks or only pending ones.
    • What’s more, you can display a list with the tasks created and the following information on each one: Identification number, creation date, type, person responsible, task completion deadline and task status. And finally, a description for the task, where the work group is also shown. If you click on the task, you can change all these options, and there’s an option to flag the task for follow-up in the next meeting.
    • The “Create Task” button, as its name suggests, lets you add new tasks to the current list. Below you’ll find the steps for creating a task:

    How do I create tasks?

    There are two ways to create a task:

    Creating tasks in Zyncro

    A) Create a task within a group (for this you need to have task manager permissions within that group)

    1. Click on My Zyncro Account > Files & Groups
    2. Select the group where you want to create the task.
    3. Go to the Tasks tab and click on the “Create task” button.
    4. Enter a title, a description, assign the person in charge, select the task type and, if necessary, the deadline and the status.
    5. You can also add a comment that will be posted on the group’s wall together with the task creation event.
    6. To finish, click on “Save and create another task” to continue creating tasks, or “Save and close” to end task creation.

    B) Create a task directly in My Zyncro Account > Tasks; the difference is that with this option you need to add the group in which you want to create the task.

    Tasks tab within groups

    Within each group, there is a Tasks tab. Here you will find all the tasks associated with the group and its members. Users with task manager permissions can change the tasks from the same page by clicking on one of the tasks shown in the list.

    Create, manage and assign tasks to members in your organization from Zyncro!


  • Josep Baijet 9:14 am on March 27, 2012 Permalink | Reply
    Tags: , ,   

    Maybe you got Zyncro for one of these reasons? 

    Estimated reading time: 4 minutes

    In my last post “Set a goal for your Zyncro”, we looked at working out “why” you acquired Zyncro. With this now identified, we want to share our experience on the matter.

    From our projects with customers who have looked at this “why”, we have seen that most companies seek goals that can be summarized in 16 types:

    1. Co-creation: Create or change products or services through a collaborative process with customers and suppliers

    2. Collaboration: Enhance the company’s collaborative capacity with regards to processes, decisions and activities

    3. Conflict resolution: Resolve conflict situations between areas of the organization

    4. Engagement: Get greater involvement from employees in the company

    5. Process improvement: Leverage collaborative tools to make improvements in the organization’s current processes

    6. Knowledge management: Increase the possibilities of finding the best resources in the company for determined actions according to their experience and knowledge

    7. External communication: Improve the communication of different aspects (news, improvements, changes, etc.) with customers and suppliers

    8. Document management: Improve document management processes within the organization, making it easy to manage and easy to find

    9. Innovation: Generate new ideas for improving the organization, study them and if possible, implement them

    10. Training: Improve learning systems within the company

    11. Relationships among employees: Enhance knowledge among employees in the organization

    12. Mentoring: Support mentoring processes within the organization to help develop middle management

    13. Workflow: Create workflow processes in the company

    14. Project management: Manage projects more efficiently

    15. Sales management: Establish systems for managing interactive sales opportunities and customer service through collaborative tools

    16. Personal productivity: Focus on improving individual productivity by using collaborative systems

    What are the goals in your company?

    You can choose one or two, but we recommend that you don’t be too ambitious. Your choice needs to be realistic. Each of these goals needs careful planning and to carry out tasks that help us achieve them. For this reason, ZyncSocial has created the SocialMethods, standard plans ready to be rolled out according to the goal sought in your company.

    For each type of project, there is a plan, a template with time, resources, tasks and costs that are required to achieve it.

    This diagram gives the 16 SocialMethods:

    We’ll explain more about these SocialMethods in our next post. 😉

    Josep Baijet is General Manager at ZyncSocial, a Zyncro partner specialized in consulting, training and implementation for enterprise social networks.


  • Josep Baijet 10:43 am on March 19, 2012 Permalink | Reply
    Tags: , , ,   

    Set a goal for your Zyncro! 

    Estimated reading time: 4 minutes

    The Cat in Alice’s Adventures in Wonderland

    ‘Would you tell me, please, which way I ought to go from here?’ said Alice.

    ‘That depends a good deal on where you want to get to,’ said the Cat.

    ‘I don’t much care where – said Alice.

    ‘Then it doesn’t matter which way you go,’ said the Cat.

    This is what the Cat said to Alice “Alice’s Adventures in Wonderland”, the magnificant work by Lewis Carroll.

    It illustrates the need of a goal if we want to know which path to choose. Something similar happens in some companies where we help implement Zyncro.

    In some cases, after an initial period of excitement and enthusiasm, we see that after some weeks there’s a certain indifference: “I use it reactively”, “I don’t have time”, “It’s easier to send a mail”, “I don’t know what it can do”…

    First: Don’t be worried if this has happened to you; your company is completely normal.

    Second: The problem is not Zyncro; you made the right choice.

    What you have to do is meet with those people that decided to acquire Zyncro and ask them “Why?” have we bought it. It’s not enough to say “to collaborate”, “to share”… We need to state business goals, improvements that provide us with greater competivenessIf not, why have we made the investment?

    Secondly, designate someone to lead the project so that it achieves what you set out to do. Put someone with influence in the organization at the head of the project.

    It seems easy and logical, right? Well, it’s not. And it’s not because we’ve transferred the reasons that compel people in public social networks to enterprise social networks. That’s like saying that you need to build a beach in the company because people like going to the beach.

    If we analyze the reason why people use social networks, we find that although they are designed to achieve things as a community, each individual acts out of desire for a personal goal. We choose the collective goal but as individuals.

    It is not the same in organizations, probably very few people would join Enterprise Social Networks out their own, voluntary decision. Most are there because they have to be. So we can’t expect them to be thrilled about the enterprise network, to enjoy it and to be proactive… don’t expect them to be that way without your help.

    We have to help them understand why having Zyncro is positive for everyone. To start, the company must give a reason for having and using the Enterprise Social Network, a goal that should be more than achievable and the more consensus it has the better. Give them the “Why?” and don’t fall into the temptation of going into “Because we need to share more”.

    If you’re unsure how to do it, just call us! ZyncSocial is there to help you.



  • Carlos del Pozo 10:09 am on March 5, 2012 Permalink | Reply
    Tags: contact data, contact directory, , external users, filter contacts, find contacts, , , people section, , unfollow   

    Zyncro Features: People section 

    Estimated reading time: 4 minutes


    What is the People section?

    It is a directory of people where you can see:

    • corporate users (in your organization)
    • external users, not directly implicated in your company’s activity

    What appears in the People section?

    It shows a list of all your contacts, both internal and external, that participate or intervene in some way or another in the organization you belong to in Zyncro.

    This section gives you two types of information on these contacts:

    • Contact details (name, email address, personal status and geographical location)
    • Information on their professional activity (groups they participate in within Zyncro, name of the organization and departments they belong to)


    People section

    You can sort existing contacts, from A-Z or Z-A, according to the following fields:

    • First Name
    • Last Name
    • Organization
    • Email Address

    You can also filter contacts, showing only those whose name starts with a specific letter (from A to Z).


    Add an external contact

    External contactsIn the top left corner of the screen, in the People section, you’ll find a blue button to “Add external contact.”

    If you click this, a window will open where you can search for other users by name and email address.

    The search by name is less restrictive, meaning it’s better to use their email address (if you know it) to get a single result.

    Follow and unfollow

    Apart from the photo and the information that accompanies the contacts appearing in the list in the People section, a button also appears beside each one, with the text “Follow” or “Unfollow”.

    • If Follow appears, it means that you are not yet following the user’s Personal Newsfeed, and hence it won’t appear on your homepage. You will, however, see any posts they make in the groups you both belong to and any comments they make on the posts of other users that you are following.
    • Otherwise, if Unfollow appears, it means that you are already following the user and you can see  all the different posts they make in their Personal Newsfeed.

    Delete an external contact

    Where the user you are following does not belong to your organization, the option Unfollow will not appear. In this case, the word Delete will appear in order for you to make this person disappear from your list of People, if desired.

    All your contacts close to hand in your mobile device!

    As we explained in Zyncro for iPhone, iPad and iPod Touch or more recently in Use Zyncro on your Android tablet!, Zyncro is a tool that can be used from either computers or mobile devices (smartphones and tablets).

    If you use Zyncro on a mobile device, the People section lets you:

    • Access a list of all your contacts in your organization, as well as external contacts.
    • If the option is configured, make calls to everyone.
    • Communicate via text messages with users connected to Zyncro, where the Chat ZyncroApp is activated. This is a premium service, so it is only available for Business, Enterprise and Business Community plans.

    Zyncro lets you have an up-to-date and complete directory of all the members of your organization, and acccess it from your smartphone or tablet. Try it free!


  • Agustín Bosso 10:00 am on February 29, 2012 Permalink | Reply
    Tags: financial information, Google Alerts, , integration with LinkedIn, , , Pingdom, ,   

    How to integrate Zyncro with just about anything 

    Estimated reading time: 5 minutes

    ZyncroToday I’d like to explain how to integrate the Business microblogging account of Zyncro… with just about anything. Yes, and I mean anything!!!

    Anything that is capable of generating RSS or sending an email can be integrated with Zyncro. So in other words, that means almost all the services that there has been or will be on the Internet, even perhaps the tools you use each day in your company.

    Of course, with Zyncro by using the API, you can develop integrations that go to another level, enabling you to create users, manage groups, send invitations, etc.

    But integration via RSS and email is much easier to integrate with any system quickly.

    Let’s look at some examples of integrations:


    See your LinkedIn feed in Zyncro

    • Select the group in Zyncro which you want to post this information. It can be a group you already share or you can create a new one, just for you, or invite other people. It all depends on who you want to see this LinkedIn information you’ll integrate.
    • Go to http://www.linkedin.com/rssAdmin?display= and generate the RSS of all the updates in your network of contacts.
    • In the Zyncro group, on the sidebar, there’s an option to “Add a feed subscription.” Copy the URL of the RSS you want to integrate there.

    emailSend information by email to Zyncro

    • Create a new user in Zyncro. Give that user the name of the tool you want to integrate and use the logo as the profile photo.
    • Create a group in Zyncro and invite your usual user (and whoever else you want too) to that group.
    • Using the new user you have created, in the group you’ll see an email address on the sidebar to which you can send microblogging messages. The attachments you send will also be uploaded to Zyncro!

    Follow a user in Twitter


    Follow a topic or a hash tag in Twitter

    RSSRead news about a topic from Zyncro

    • In Google News http://news.google.com you can search for news, filter it, configure it by language and many other options to refine the search. When you have finished refining the search and what you see on screen is what you want to see in Zyncro, go to the bottom of the page and you’ll find a button there to generate the RSS.

    Follow what is being said about a topic on the web

    • First in your Google account settings, https://accounts.google.com/b/0/EditUserInfo add the email address of the group, as I explained before. You’ll receive a confirmation email that you’ll see directly on the Zyncro wall, with a link. Click on it to confirm the account.
    • Then in http://www.google.com/alerts generate alerts for the topics you want and configure them so news is sent to the email you have added.


    Financial Information

    Follow the status of your servers

    • Using Pingdom you can monitor the status of any system in your company and see its availability. You can configure it so that you are sent an email any time the service is down. Use the email account of your group to see it in Zyncro. What’s more you can post the graphs generated in AddZyngs.

    SharePointView SharePoint notifications in Zyncro


    Thought of any more examples? There are thousands! Have you seen how easy it is?

    Tell us how you integrate Zyncro in your daily work!


compose new post
next post/next comment
previous post/previous comment
show/hide comments
go to top
go to login
show/hide help
shift + esc