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  • Eirene Ramos 4:00 pm on June 7, 2012 Permalink | Reply
    Tags: Barcelona, , , , , , , WebCongress Barcelona   

    Experience the digital reality at WebCongress Barcelona 

    Estimated reading time: 3 minutes

    WebCongress is one of the leading international events on digital marketing. The ninth edition of the Spanish-language event will take place in Barcelona next week, and of course, Zyncro couldn’t miss out on this date. Our CEO, Lluís Font, will give a keynote on June 13 at 12 pm on a topic you’ve often read about in our posts:

    Business communication is now social.

    What is WebCongress Barcelona?

    It’s a two-day event that brings together more than 17,000 companies, SMEs and entrepreneurs, during which you can hear keynotes and practical workshops, where the latest trends in the internet, social networks and search engines will be discussed and presented. At WebCongress Barcelona, you can listen and chat to international online marketing gurus and participate in intensive group workshops given by the experts.

    Where and when is it happening?

    WebCongress Barcelona will take place on June 13 & 14 at Fira de Barcelona, in Halls 1, 2 and 5.

    Who is it aimed at?

    All professionals interested in social media, SEO/SEM, web analytics, mobile marketing, cloud computing, semantic web, interactive videos, digital advertising, apps and e-commerce, etc.

    What will be discussed?

    On Wednesday 13, there will be a number of keynote talks, which will discuss strategic topics like business on the cloud, the keys to performing a successful digital marketing campaign, augmented reality, online search engines, etc. You can check out all the conferences being held at this link.

    Thursday, June 14, will see a series of workshops on social media: SEO, SEM, web analytics, community management and more related issues. You can find out more at this link.

    What’s more, there’ll be an event to close the congress giving us all a chance to connect at the WebParty!

    Want to join us? Of course you do! Register here! See you on June 13 :)

     

     
  • Patricia Fernandez Carrelo 9:00 am on June 7, 2012 Permalink | Reply
    Tags: Barcelona, ,   

    Join Zyncro for a beer at the Barcelona Startup Fair and you could become part of our team! 

    Despite the abysmal news you hear these days about Spain, the Barcelona Startup Scene is powering on. In fact, many great things are happening on the Barcelona tech front at the moment. The scene has an unparalleled lifestyle compared to any other major tech cluster in Europe and a group of local tech entrepreneurs, such as Dídac Lee or Lluís Font, are working together to find top new recruits. That is why next Tuesday, June 12,is a must-be-there date for your diary: come along and meet the top gurus of the Barcelona startup scene. Join us at the Barcelona Startup Fair 😉

    What is the Barcelona Startup Fair?

    It is a joint recruitment event, formed by a group of 25 companies that have come together to organize this great event. Between all the companies, there are around 80 new jobs in internet-based companies on offer, some of them in Zyncro. The majority of the companies were founded in Barcelona, others like Zyncro were not, but all of them have a major development presence in the city of Barcelona.

    Where and when it is happening?

    The Barcelona Startup Fair is taking place on Tuesday, June 12, from 19:00 (CET) to 23:00 (CET) at the old Estrella Damm beer factory.

    Who it is aimed at?

    This event is open to 350 participants, so, if you love new technology, startups, enterprise 2.0, are motivated and passionate about what you do, and are looking for an energeticflexibleinternational and multicultural company, like Zyncro, this is your event! But don’t forget that you need have a technical, design or marketing-relevant background with online companies or experience in the sector. Remember, registration is free.

    What will be happening?

    The event is primarily about new talent meeting great startups in Barcelona, however it will have a very brief program at the earlier stages.

    1. Welcome
    2. The Tuenti journey by Tomasz Matuszczyk (Barcelona Engineering Manager @Tuenti)
    3. The European Pirate Summit, talking about how to be a startup pirate
    4. Then lots of catching up between talent and companies (Where Zyncro will be)

    And don’t miss out on the afters, so you can get a chance to talk with startups like Zyncro over a few drinks. There won’t be sangria, but the best Spanish beer! Register now and join us at Barcelona Starup Fair 😉

     

     
  • Eirene Ramos 10:00 am on May 4, 2012 Permalink | Reply
    Tags: Barcelona, , , ,   

    Zyncro with Innovation: We’re participating in the next Inspiring Evening 

    Estimated reading time: 2 minutes

    “It is not because things are difficult that we do not dare, it is because we do not dare that things are difficult.”
    Lucius Annaeus Seneca, Roman philosopher, statesman and writer.

    Zyncro en Inspiring EveningOn May 10, the event Inspiring Evening will take place in Sant Cugat del Vallès, a meeting with innovation in ESADECREAPOLIS, the first international center to practise “Open & Cross Innovation“, a philosophy which defends the idea that in order to innovate, resources outside the limits of the company need to be used, and that, in order for innovation to be effective, it needs hybrid participation from different sectors and disciplines. Zyncro shares this idea of open and cross innovation, and in this sense, our CEO, Lluís Font, will be present at the event together with iSOCO and Humannova.

    What is Inspiring Evening?

    These events were conceived as a space for creating new ideas, promoting networking, and giving rise to innovation. The format used is interactive talks in which, initially, three keynote speakers give a short but practical presentation, followed by discussions with participants, always dealing with current topics and issues associated with innovation.

    Where and when is it happening?

    Inspiring Evening will take place on May 10 in the auditorium of ESADECREAPOLIS, in Sant Cugat del Vallès from 6.30 pm to 8.30 pm.

    Who is it aimed at?

    If you’ve read this far and are excited about the event, then this is for you. In other words, anyone interested in innovation is encouraged to participate.

    What will be discussed?

    On this occasion, speakers will talk about how to involve people in innovation: “Involving people to Innovate”. At Zyncro, we believe the Inspiring Evenings are an excellent platform for encouraging entrepreneurship, dynamic activity in companies, and hence, they promote Enterprise 2.0, as well as being ideal spaces for communicating about innovation.

    Ready to be inspired? Join Zyncro and innovate at Inspiring Evening!

     

     
  • Eirene Ramos 9:22 am on April 24, 2012 Permalink | Reply
    Tags: Barcelona, , , ,   

    On the hunt for the best technology companies in Barcelona! 

    Barcelona-Tech-Demo-Day-ZyncroToday, Tuesday, April 24, Barcelona Tech Demo Day will take place, an event organized by La Salle Technova, Barcelona Activa, Inlea Foundation and Enginova in Barcelona.

    La Salle Technova, which will host the event, is the technological and business innovation park of La Salle, where ideas are promoted like creating an environment in which knowledge acquires value through innovation and the new vision of technology-based companies.

    What is Barcelona Tech Demo Day?

    It is an event that seeks to bring together the top 100 technology companies with a growth potential to showcase their technologies. Companies that, like Zyncro, seek to achieve international expansion and position themselves as new up-and-coming talent on the current technology front.

    Where and when is it happening?

    Barcelona Tech Demo Day will take place today, Tuesday, April 24, 2012 in La Salle Technova, from 10.00 am to 10.00 pm.

    Who is it aimed at?

    This event is open to press, students, innovation managers of large corporations and will be a business angel investment forum, with the new feature that investors can meet the projects in person from the outset. What’s more, it will include a cycle of conferences on business activities.

    What will be discussed?

    This space contains different areas, so there will be a range of ways of approaching the event. Barcelona Tech Demo Day will have:

    • A exhibition hall, where you can meet all the companies holding demos on the day.
    • A series of lectures, divided into discussions accompanied later by workshops, and where some enterprising projects will be presented.
    • A press pass, to discover more about the projects present.
    • An investment forum focused on business angels or investors looking at start-ups.

    From Zyncro, we encourage you to attend and discover other start-ups that, like ourselves, are working hard to become a business success.

    Barcelona Tech Demo Day is free and tickets are limited. To attend you need to register here.

     

     
  • ZyncroBlog 11:04 am on April 23, 2012 Permalink | Reply
    Tags: Barcelona, sant jordi,   

    Happy Sant Jordi day to all companies… and its persons 

    Estimated reading time: 1 minute

    From Zyncro Headquarters in Barcelona, the whole team wishes a happy Sant Jordi, the day of roses and books, to all the readers of this ZyncroBlog.

    Feliz Sant Jordi
    On this meaningful day for Barcelona and Catalonia, we would like to share with you, companies—but above all, people—who read this blog every day, the enthusiasm and positivism that days like these transmit: solidarity, and the spreading of the culture through written expression.

    So, happy Sant Jordi’s day (or happy Saint George’s, if you like), to one and all!

    Don’t forget to wish your Barcelona colleagues a great day. Give them a present of a rose or a book. Smile. Share it with the others. Enjoy…

    Signed, the Zyncro team

     
  • Joe Zyncro 10:08 am on March 8, 2012 Permalink | Reply
    Tags: Barcelona, , , , , , Quadis   

    ComunícaME II: The Material 

    Estimated reading time: 4 minutes

    ComunícaME II


    Following the success of the second edition of the Spanish-language
    event ComunícaME, at which more than 300 executives from around Barcelona came together at Hotel ME to discover more about the concept of Enterprise Social Networks and their benefits, we want to share with all of you the material from the 90’ master class.

    Presentations

    We’ve prepared a Zlink with all the presentations from our speakers. All the master class notes in a click: http://files.zyncro.com/WIaf1_g

    Video

    If you were unable to attend or you want to see the recording of the master class once again, you can view a full video of the day thanks to AgoraNews on http://z.ync.ro/9u3PP

    And shortly… there’ll be a new edition in Madrid!

    We’re expecting you there!

     

     
  • Yolanda Torres 11:07 am on February 27, 2012 Permalink | Reply
    Tags: Barcelona, , , , , , ,   

    ComunicaME: Three ways of improving your income statement 

    Estimated reading time: 4 minutes

    ComunícaME IIGood morning! Today I would like to present the second edition of the Spanish-language event ComunicaME, which will be held on Friday, March 3 in Hotel ME Barcelona, and at which I will be participating as a speaker. You can check out the full program here. In the current climate, it’s about helping us to improve. That’s the claim and aim of the event.

    Firstly, at the experienced hand of Zyncro, we will look once again at the role that Enterprise Social Networks play in optimizing business management.

    A comprehensive agency with more than 17 years’ experience and countless success stories, Equipo Singular, and their interactive agency Grapa, will show us how externalizing resources in marketing and communication can help to improve the income statement, as well as drive growth.

    Finishing up the lineup of speakers is Everis, a firm that offers business strategy and technology application maintenance and outsourcing solutions, contributing to the social and economic development of businesses and enterprises.

    To give us an idea, here’s some of the aspects that will be covered during ComunicaME, professional tools and strategies that will help you to:

    • Optimize and flexibilize resources
    • Be more competitive
    • Save in costs
    • Encourage growth, seeking out opportunity
    • Internationalize

    Working in areas of the company that can drive the income statement:

    • Internal communication, B2B and B2C
    • Resource management: technology applications and outsourcing
    • Externalizing Communication and Marketing aimed at getting results
    • Digitalization
    • Making the business model more flexible

    Initiative, boldness, and a dose of courage. These are the traits this article in Spanish from the Expansión newspaper calls for in new enterpreneurs or executives.

    Well, I would add that in the case of business management, you also need knowledge, to be tuned into the latest tools that the market offers us. This is what ComunicaME is about: knowledge to improve.

    In his article Transparent or translucent?, Seth Godin presented a transversal vision of the company that needs to show itself, simplify management and make processes more flexible.

    I’d like to illustrate my point with a video, from the point of view of Marketing and Corporate Communication, with this link from Orange UK’s YouTube channel, which perfectly optimizes their sponsorship strategy with their corporate legend. :-)

    Orange UK

     

    Social networks are implemented non-stop in Spanish Hotel SMEs, while technology companies grow at an astounding rate. The goal is to:

    • Modernize
    • Learn
    • Adapt
    • Become digital

    The 21st century executive is forced to know all the technology resources applicable in business to be able to make the right decisions in this competitive, cut-throat and changing environment.

    No doubt about it! You need to be at ComunicaME!

    See you on March 2 at 8.45 am :-)

     

     
  • Patricia Fernandez Carrelo 11:00 am on April 8, 2011 Permalink | Reply
    Tags: Argentina, Barcelona, , , ,   

    Zyncro: Barcelona, Argentina, Japan… the World 

    Estimated reading time: 2 minutes

    Broad and Alien is the World…

    as Ciro Alegria said around the mid 20th century.  But now, the world for Zyncro is a little narrower and a little more our own.

    It's official... Zyncro created in Japan :-)

    Yesterday Dídac Lee could not resist any longer and first thing in the morning, he published a tweet announcing that Zyncro was opening its office in Japan.  In fact, he had wanted to publish it the night before when he found out the contract had been signed… but here in the marketing department, we had to ask him to leave it for the next day…

    Following the happy news about Japan yesterday, Zyncro has participated in the @22Update Breakfast today, together with BesTV and Groupalia.  Three companies born in Catalonia but with a completely international profile from the day they began.  In fact, currently 99.99% of BesTV billing is outside Spain and Groupalia who have been running for just one year, (May 2010) has already opened in 8 countries. .

    If you are interested in what has been discussed today at the @22Update Breakfast, you can follow all the comments about this event with the Twitter hashtag #22Breakfast, as  Zyncro_es has been broadcasting the speakers’ comments live (only in Spanish).

    As you can see, the world is a little less broad and alien everyday for  Zyncro, but the best part is that all of you are accompanying us every step of the way whilst we grow together hand in hand….as well as growing social software

    Thank you all for the congratulating messages we received after announcing the new phase that Zyncro is embarking in Japan.  We hope to relay many much more good news soon.

    Zyncro, Barcelona, Argentina, Japan… the World, here we come!

     
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