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  • Patricia Fernandez Carrelo 9:00 am on November 5, 2012 Permalink | Reply
    Tags: , , innovation   

    Zyncro, winner at the European Business Awards 

    Estimated reading time + video: 5 minutes

    The jury of the European Business Awards, international awards that recognize excellence, innovation and best practices in the European business sector, announced on November 1 their national champions. Zyncro has been selected as one of the 14 winning companies for Spain in the 2012/13 edition.

    On this occasion, we are lucky to share the winners’ lineup with companies such as everis, Bankinter, Iberdrola and Sage Spain, among others.

    Congratulations to all the winners!

    This year, for the first time, participants in the European awards had to present a candidate video. You can check out all the videos on the European Business Awards website and as we previously mentioned when we were selected as finalists, you could vote for our multimedia presentation for some weeks. At Zyncro, we would like to thank you for your votes, as were sure they have contributed in recognizing our company’s innovation, business excellence and sustainability… Well leave you with the video:



    We are proud to have been selected as representatives and national champion, as the European Business Awards are widely recognized across Europe as a showcase for European businesses. We’re already thinking about the next round in the evaluation process.

    The final process has still some months to go: from now until January 2013, Zyncro, together with the other national champions, will be evaluated once again by a third jury made up of leading European business executives, academics and entrepreneurs. Finally, the names of the winners will be announced at a ceremony in April 2013, where we hope to be one of the chosen ones :)

    We’re delighted to have become one of the most dynamic companies in Europe, actively demonstrating the key principles of the European Business Awards: success, innovation, and ethics. We are going to continue to work hard!

     

     
  • Manel Alcalde 9:00 am on November 2, 2012 Permalink | Reply
    Tags: , , , innovation   

    A question of attitude 

    Estimated reading time: 5 minutes

    Rock n’ roll musicians say that you can be a great or a mediocre player, but what matters essentially is attitude. With the 2.0 world, the same happens: technology gives us tools to encourage and help work on the Internet, but without the right attitude, you’ll have trouble in making your collaborative processes become catalysts of creativity and innovation.

    Some of us grew professionally in companies where the idea of teamwork was similar to that of a chain, an infinite loop designed to ensure minimums in productivity, but not designed at all to stimulate really innovative cooperation. Stagnant departments, complex bureaucratic processes, insurmountable confusing hierarchies… Within context, a collaborative attitude has very clear limits, because it is not within the right environment to develop. In fact, in those structures, many limiting atavistic beliefs perpetuate. Our cultural legacy contains many fears about teamwork, presumptions like “they’re poking their nose where they don’t belong”, “they are going to steal my ideas”, “my weaknesses will be on display to everyone”, “Working together? There’s something fishy going on!”, “We’re never going to agree on anything” or “Such-and-such will end up taking over”, that boycott any possibility of healthy, productive cooperation. It is the fruit of a tradition of independent, distrustful and territorial thinking that seems to have little meaning nowadays.

    According to John Abele, founder of the US technology company Boston Scientific and expert in collective intelligence, to achieve “genuine” cooperation demands more than just the skills to communicate and problem-solve.

    You need to develop a “collaborative mind” or “state” that does away with those cultural prejudices and starts us off on a profitable process.

    What qualities does a “collaborative state” need to have according to Abele?

    Trust, to finish that distrust and believe in others’ contributions.
    Courage, to chase after common goals with diligence and contribute ideas and opinions without fear.
    Creativity, to find new solutions to new problems.
    Confidence, to work in plural, diverse and changing environments.
    Humility, to know how to recognize our own imperfections and the importance of outside contributions.

    Encouraging those qualities lies with each individual. Although our employment history is linked with “old school” companies and our habits in work have been forged in a world where control took precidence over collaboration, I believe with the right “attitude”, we can all find the resources to change our outlook and adapt ourselves to new ways of working. But a collaborative mind will only grow among a collaborative community, in other words, an organization that has defined a shared purpose, that cultivates an ethic of contribution, that develops processes that enable people to work together flexibly and efficiently, that values and rewards the contributions of its members. An organization with leaders based on values who inspire their employees by encouraging their creativity and know how to align everyone’s energy, talent and work towards achieving a common vision and identity.

    Manel Alcalde is creative writer, audiovisual producer and digital communicator. In his personal blog, Nionnioff, he writes about creativity, communication and narrative.

     

     
  • Eirene Ramos 9:00 am on September 28, 2012 Permalink | Reply
    Tags: , , innovation   

    Zyncro: National Finalist at the European Business Awards. Vote for us! 

    Estimated reading time: 3 minutes

    As the organization of the European Business Awards quite rightly points out, “the economy is led by innovative individuals and organizations. Recognizing the evolving nature of business, true innovators originate forward-thinking concepts to instigate improvement.” Under this criteria, Zyncro has been selected as national finalist in the innovation category at the European Business Awards.

    What are the European Business Awards (EBA)?

    The European Business Awards have been shining a light on the most innovative businesses that, like Zyncro, seek ongoing improvement and development, by promoting success, innovation and ethics in the European business community.

    These awards support the development of a stronger and more successful business community throughout Europe by:

    · Drawing attention to and recognizing our best businesses and what they are doing,

    · Enabling companies of all sizes and industries to compare themselves to and learn from the very best in Europe,

    · Stimulating debate about the future shape, form and substance of the business community in Europe at national and international level.

    From the EBA’s several categories, Zyncro has been nominated in the innovation category. It is an award that recognizes the importance of innovation as a strategy to influence ongoing business development. After being nominated as finalists, we know hope to go on to be national winners, so we need your vote.

    How can I support and vote for Zyncro as national finalist in the award for Innovation?

    The voting process is very simple:

    1. Click this link , where you will go straight to Zyncro’s nomination
    2. You can check out Zyncro’s video presentation, with our CEO, Lluís Font
    3. Complete your data to be able to vote (email, username and password). Don’t worry, the registration information is used only to check that you are a valid user and won’t be used for any other purpose. It makes sure everything is above board.

    Zyncro, once again with innovation. Are you with Zyncro? Vote for us!

     

     
  • Eirene Ramos 9:00 am on September 17, 2012 Permalink | Reply
    Tags: , innovation,   

    Zyncro receives a new award for technology innovation 

    Estimated reading time: 3 minutes

    Updated on September 27: Thanks to everyone who joined us at the awards ceremony!

    ***

    In light of the crucial role that innovation takes in creating dynamism in business activities these days and in which Zyncro plays its part, the COETTC (Colegio de Ingenieros Técnicos y Peritos de Telecomunicaciones de Cataluña) has awarded us with the ex aequo award for Technology Innovation, a new recognition that we receive with much pleasure and enthusiasm, and which gives us that extra push to continue working for business innovation.

    Their Awards for Business Excellence in ICT are presented each year, and on this occasion, have gone to institutions and companies like Aventia (“Business Excellence” category), Sant Cugat City Council (“Sustainable Development” category), Televisión de Catalunya, Cadena Ser and the newspaper Ara. In the technology innovation category, in which this year we have been presented with the award together with Serhs Food Service, COETTC recognizes companies that stand out for creating value products that contribute to social, cultural or economic improvement, and for developing products that incorporate new features, techniques or technologies associated with IT and telecommunications.

    The awards will be presented during Diada de las Telecomunicacions de Catalunya (Catalan Telecommunications Day), which will take place on the morning of September 26 at CosmoCaixa. It is one of the most important and representative events of the ICT sector both in Catalonia and in the rest of the Spanish state. This 11th edition will cover ICT from the areas of business creation and talent retention, discussing current news topics in the ICT sector, and analyzing the new trends this year and the forecast for the upcoming months.

    At the end of the day, the Awards for Business Excellence will be presented, at which we hope we can count on your support. Zyncro will collect this new recognition for daily innovation, working to create technology development designed to improve business management.

    We want to share this award with all the companies that have joined Zyncro in the innovation revolution.

    Zyncro: innovating with you and your company day by day… Will you join us?

     

     
  • ZyncroBlog 3:00 pm on September 6, 2012 Permalink | Reply
    Tags: , , innovation,   

    Zyncro, finalist at the Bully Awards (once again!) 

    Estimated reading time: 3 minutes

    This week is turning out to be a great one at Zyncro! Having received news that we have been awarded Best Startup of the Year according to EuroCloud Spain, and that we will compete within the same category in Europe, we have also heard that we have been chosen as finalists at the Bully Awards 2012 that reward innovation on a European scale!

    Market strategies, business idea, company growth in terms of the number of customers and adaption to customers’ specific needs, as well as expansion in new countries are some of the criteria assessed at the Bully Awards, and some of the reasons why we won the Young Bully in the 2011 edition.

    The 2012 nomination demonstrates the hard work and great effort made by the entire Zyncro team, headed up by Lluís Font and Dídac Lee. So once again we will reap the rewards for having chased after our goals with international recognition, this time highlighting our future potential, international growth, and constant improvement that has enabled us to pull ahead of the competition and place us as one of the leaders in the TMT (Technology, Communication Media, and Telecommunications) sector in Europe.

    Thanks to the jury of the Bully Awards for placing their confidence in us once again. We’re looking forward to Pathways to Exit on October 1–3 in Barcelona :)

     

     
  • Manel Alcalde 9:00 am on August 22, 2012 Permalink | Reply
    Tags: , , , innovation   

    Creativity, a collective affair 

    Estimated reading time: 8 minutes

    As a kid, I always wanted to be an inventor. I guess I hadn’t fallen out with sciences yet (although I now know they are most definitely not my strong point), and my misconceived stereotype of the inventor suited my personality, a more solitary person, or so I thought. For me, creation was a private terrain. I didn’t see the collective side. That was more for those who wanted to be athletes or firemen, and I didn’t like competing, and certainly not putting out fires.

    Like me, many other kids dreamed about being “individual creators”, because we grew up learning that creativity was a personal affair. At school, they taught us that humanity’s great inventions were the work of specific people. When we thought of revolutionary inventions, we’d think of Edison, Morse, Gutenberg and the other members of the “club of great minds.” What’s more, those of us who love reading grew up with a wealth of classical literary works concocted around the figure of the inventor, books by authors like Jules Verne, H.G. Wells, Stevenson or Mary Shelly who played with the romantic idea of the obsessed aloof inventor who defied the laws of science in the darkness of their basement laboratory.

    We were also taught to associate creativity exclusively with art. That reductionist view has fed limited beliefs (many people don’t see themselves as being creative due to the mere fact that they don’t perform an artistic activity) and has immortalized that individualistic concept of creation. We admire the works of Picasso, Mozart or Tolstoy, men who we imagine giving form to their works behind the closed doors of their studios with a note “Do not disturb. Genius at work” stuck to the door.

    This cultural prejudice makes us forget that, as technology has advanced and the demand for innovation has become more complex and challenging, creation has transformed into a collective act. Great inventions of the 20th century like the Boeing 747 or the space shuttle were developed by teams, and like them, many other things. The stereotype of the crazy aloof inventor no longer has meaning, and yet we are still anchored to that romantic idea about creativity, maybe because when we think about the creative process, we give too much importance to the initial idea and forget about the development and implementation stages.

    Yet two things are clear: first, ideas don’t mean a thing unless they are put into practice. Their development and implementation are vital and hence, creativity is, to a certain extent, an instinct for production. Secondly, not all of us are as resourceful as Capitan Nemo. Most times, more than just a brilliant mind is needed to crystalize an idea. Sure enough, especially when developing complex products, the creative process is necessarily a group concept and involves people coming together from different backgrounds and disciplines to work effectively so that the idea doesn’t become a forgotten scribble at the back of a drawer.

    Nowadays, now more than ever, innovation goes hand in hand with collaboration.

    In the world of enterprises 2.0, creative processes are open to members from different departments and crowdsourcing is essential. The team is the primordial figure, as opposed to the highly specialized worker of the Tayloristic company. The question of innovation in modern companies is more than just entrusting oneself to the intellectual geniuses of some individual minds, rather it’s about how to take advantage of collective creativity. Along this line, enterprise social networks can help to leverage the potential of co-creation, both by decentralizing power, removing barriers between departments and ensuring the exchange of knowledge.

    The means seem to be there. Now the challenge for modern companies is to maximize the efficiency of its teams. To do this, we need to abandon classic conceptions and think that in collaborative work, the question is not to measure how creative each member of the team is, rather to find out in which part of the process each individual can become more decisive. Group analysis techniques like that of Creative Problem Solving Profiles, which analyze which role each individual plays in collective creation processes and differentiates between five basic profiles in any team (“generator”, “conceptualizers”, “optimizers”, “implementer” and “integrators”) Balancing the presence of each profile, we can create teams with optimum performance and avoid absurd situations like an “excess of generators”, for example, which would open numerous paths of action but none would be carried out. This innovation tool is a widespread method and many enterprises use it with great results, basically resulting in more innovation in less time and with less conflict. I think it is interesting because it makes us see that we all have different aptitudes and weak points, and we all interact in the creative process in a specific way, and we always can be a determining factor in some part of the innovation. In modern organizations, there is no place for solitary geniuses: Creativity is a collective affair and a balancing competences is a requirement for optimizing results.

    Manel Alcalde is creative writer, audiovisual producer and digital communicator. In his personal blog, Nionnioff, he writes about creativity, communication and narrative.

     

     
  • Matthieu Pinauldt 9:33 am on August 10, 2012 Permalink | Reply
    Tags: , , innovation,   

    5 tips for developing an innovation culture through your Enterprise Social Network 

    I’d like to use this first blog post to introduce myself: after various experiences in large companies and setting up my own company, I have joined the Zyncro team to help develop the brand internationally. I’m an expert in social networks and areas linked with innovation. It is a pleasure to be part of ZyncroBlog and I’m delighted to be able to share my thoughts and experiences with all its readers. (My LinkedIn profile)

    Collaboration leads to innovation! The relationship between these two keywords is such that we have thousands of examples on the web where we can see them linked. Both terms must be fully interiorized by any professional who wants to create a culture of innovation in their company. However, creating an collaborative environment in an organization is not enough to get an atmosphere that favors innovation.

    Under this premise, I’d like to give you some tips that you should remember to overcome the main barriers that discourage a creative spirit and an innovative culture from developing.

     

    1. Eliminate hierarchies and encourage employees to participate collectively, rather than as individuals: whatever their position in the company, employees spend a great number of hours in the office battling their own challenges, projects and difficulties. Eliminating the idea of hierachy removes the barriers that make conversations between people from different backgrounds and profiles unlikely. For example, if the Community Manager can fluidly communicate with the person in charge of HR, collaboration between them will become second nature and give rise to initiatives such as the posting of job offers on the company’s blog.
    2. Create an atmosphere that generates discussion and manages ideas: You need to motivate the community to encourage them to share ideas, contents and discuss proposals! Create conversations, share contents, ask so that comments are made, and above all, encourage people to start their own conversations. You can also reward those most involved with a gaming system. Are you part of the sales team but passionate about social media too? Discovered a new brand tracking tool? Share it on your company’s wall and ask those in charge of Marketing for their opinion. I’m sure they’ll thank you for it and you will all learn
    3. Get people from different departments to mix and not create closed groups: Heard of the common knowledge effect? Members of a team tend to relate to one another according to the knowledge they share when making decisions. As a result, in work groups where several members already know each other, they try to avoid new issues. How to fight against this trend:
      • Get members of your organization to “breathe fresh air”: leave their common knowledge behind. Encourage them to share current and interesting articles, the best TED conferences, funny contents… and don’t forget to create discussion and conversation.
      • Create groups and invite people from different departments to participate in defined projects or topics.
    4. Engage your customers: Get them talking, listen to them, and above all, get your employees to listen to them. This helps to develop a business focused on the customer. Develop social spaces for your customers on Facebook or Twitter. Encourage your employees to follow discussions created on your organization’s social profiles. A Private Social Network is a great solution for engaging your customers in a lasting social relationship with your organization. What’s more, it’s a great tool for building relationships among them.
    5. Create a “market of ideas”: a “market of ideas” is defined as a space for innovation based on the general motivation to propose new ideas and solve specific problems by the entire community. The market of ideas can be created through a group shared by all members of the organization with different profiles. Or it can involve all members of the organization. It should be moderated by one individual in order to center discussions on a specific goal. For example, “how can we adapt our software to mobility?”, “where do you see our product in five years’ time?”

    Convinced? Try the Zyncro Enterprise Social Network and start to innovate!

     

     
  • ZyncroBlog 9:00 am on August 2, 2012 Permalink | Reply
    Tags: , , , innovation, ,   

    Zyncro interviews Alicia Pomares: we need to lose our fear of Enterprise Social Networks 

    Estimated reading time + video: 5 minutes

    On this occasion, we are happy to bring you an interview with Alicia Pomares, partner and director of Humannova, a HR consultancy firm that works to encourage innovation in companies and implement Enterprise Social Networks, managing the organizational transformation. This interview is different to the previous ones we have brought you as it represents the flip side of the coin: it’s not about a company with an innovative spirit that is evolving towards the 2.0 world recounting its experiences or opinions, rather it is about an organization that battles to infuse companies with that social spirit and implement 2.0 systems, such as Enterprise Social Networks, that make companies a more effective, collaborative and social workplace. We’ll leave you with Alicia:

    It’s been a pleasure, Alicia! Thanks for the interview and for continuing to battle to ensure companies leave behind their fear of losing control Goodbye fear, hello Enterprise Social Networks!! :-)

     

     
  • Eirene Ramos 9:00 am on July 31, 2012 Permalink | Reply
    Tags: , , innovation   

    Zyncro on the big screen 

    Estimated reading time: 6 minutes

    At Zyncro we have always supported entrepreneurship and innovation. For that reason, when the production team of the movie Subir al cielo approached us, we didn’t hesitate in joining in. But how could Zyncro relate to a movie? Continue reading to find out 😉

    Subir al cielo is a fictional feature film that has opted for innovation in the creative cinematographic processes, both in production and distribution. It was shot and produced with a zero budget that defends the pro-common culture and is backed by a Creative Commons license. Its work methodology is based fundamentally on crowdsourcing. Here is where Zyncro comes into play: during the shooting of the movie the team is using Zyncro as the internal tool for carrying out its work. In the words of Lucía Costa, from production, who tells of the benefits that using an Enterprise Social Network in their project has brought them:

    Zyncro gives us an internal communication space that overcomes obstacles in time and space. The structure of our intranet revolves around the different departments that participate in the audiovisual projects we are making: Direction, Production, Photography, Sound, Post-Production, Distribution, Design and Communication. We also have a legal department that manages documentation on the association and with interdepartmental groups that operate like forums for carrying out the work and specific events.

    Transparency and the constant flow of communication help create a social collaboration environment which is so necessary in a project of this type.

    Another pillar on which Subir al cielo is supported is without a doubt the Kaizen philosophy. The core of this Japanese thinking lies in the desire to overcome and it champions the possibilities of the infinite change for the better. We believe that Zyncro can help us to implement this way of working, as common access to documentation helps troubleshooting, accelerates correction, and generates improvement. Furthermore, Zyncro offers the capacity to update documents immediately, storing them within an efficient and organized structure of contents.

    Zyncro also helps external communication processes in the entity notably. Thanks to ZLinks, we can transfer information to our partners exclusively, as well as to future sponsors and media. We particularly value the ease of use and operation that the platform offers us in working with video, as it was almost impossible to manage them via email due to the size of the files. For us, this factor is essential, as with the shooting now finished, we need to find funding to optimize distribution, both at festivals, and on screens and VoD platforms on the Internet. This process is very complex, and for this reason, we are happy to be able to have a tool that simplifies and enriches the relationship with our contacts.

    Being able to work with image and video formats will mean that the Post-Production departments can show short clips of the movie to the rest of the team. This way, interest will be maintained and boosted during the long editing stage, which is usually quite slow.

    Subir al cielo is also aided by Zyncro in terms of physical meetings. We can call meetings through the platform, whether it be to shoot more scenes or for conventional meetings. This system helps us to reduce the number of emails and more precisely control attendance.

    At Subir al cielo, we believe that as well as contributing to corporate information exchange, Zyncro promotes collaborative learning as it gives permanent contact between different sectors.”

    The team of Subir al cielo shows us how Zyncro can be adapted to any business environment, no matter what sector or area. The movie industry is being Zyncronized… What are you waiting for?

     

     
  • Joe Zyncro 9:00 am on July 26, 2012 Permalink | Reply
    Tags: , , innovation, ,   

    An entrepreneur needs much enthusiasm, passion and many hours work to succeed 

    Estimated reading time: 10 minutes

    Editor’s note: This article is part of an interview that the team of Eureka-Startups, a platform specialized in communicating internet startups, projects and businesses from entrepreneurs, held with Dídac Lee, president and founder of Zyncro. The Eureka-Startups platform has a section called #Arquímedes, where it interviews different entrepreneurs who recount their entrepreneurial background and experiences. Today we thought we’d include this interview in our ZyncroBlog so all our readers can discover a little bit more about Dídac’s experience as an entrepreneur and the first steps of Zyncro. From all of us at Zyncro, congratulations to those in charge at Eureka-Startups for supporting and spreading the word about entrepreneurs!

    Dear Dídac, first of all, thank you for agreeing to this interview in order to help other entrepreneurs out on some basic issues when developing and launching a startup. You have been and continue to operate as an entrepreneur, which you combine with your role as investor. Let’s look at your background:

    What is your educational background?

    To date, I hold studies in IT Engineering, a post-graduate degree in Business Management and a PDG from the IESE. But when I started out as a entrepreneur, I was studying IT Engineering, which I left after the third year.

    Where did you work before starting out on your own?

    In my parent’s restaurant in Figueres. I started my first project as an entrepreneur at 21 and until then, I had been studying. I also did an internship in a management IT company in Figueres.

    What encouraged or drove you to becoming an entrepreneur?

    The desire to do something interesting, something that motivated me. I dreamed about creating innovative products that would sell around the world. And so it was!

    A few days ago we posted about Zyncro as #Eureka. Let’s look a bit more about this:

    How did the idea arise and how did you detect the business opportunity?

    For many years I had seen that collaborative work wasn’t efficient. Intranets, designed to solve this problem, apart from being expensive and difficult to implement, had a low usage, yet even my mother uses Facebook.

    What was the evolution of the idea? Have there been many changes?

    A lot. We made various attempts and many changes over the last 8 years to get to where Zyncro is today. Always basing myself on the vision of creating an intranet that is easy to use and rollout, I started out in 2003 with a solution that leveraged email and web. It was a total failure. Then we tried to create a file manager (like Dropbox, but a corporate version) with online backup, a synchronizer and several other functionalities, until finally creating the social layer on which the file and group manager of the current Zyncro 3.4 is based today.

    Who are your partners and who makes up the founding team? What are their roles?

    For me, an innovative startup requires two major parts: the product and sales. I developed the product with my team that has been with me since the start. And Lluís Font developed the sales, creating an extraordinary team.

    A few months ago you launched an excellent initiative within Zyncro: the “Zyncro Developers’ Challenge”, which we are sure will help many entrepreneurs. Can you tell us a bit about it?

    Zyncro is a company with a strong entrepreneurial DNA. Our vision is that Zyncro is a development platform on which vertical solutions can be created, and that is what we hope to achieve with the Zyncro Developers’ Challenge.

    In all our interviews, we ask a round of questions on what looking for investment has been like. In your case, as an investor:

    What homework do entrepreneurs need to have done when they come to see you?

    I don’t see myself as an investor, more as an entrepreneur. When an entrepreneur visits an investor, I think it is essential that they are capable of explaining clearly and simply what the market problem is, what the size of the market is, their product/solution, what differences them from the competition, what their 12-month plan is, and most importantly, they need to be capable of getting a winning team. Although there may be risk, investors want evidence in form of experience and the team’s commitment, sales, pre-sales, etc.

    What errors do they comment most?

    I can’t answer you that in general, but I can tell you the most common errors I’ve made. The first one is going to the investor without having prepared. Then, not being able to listen with humility to what they are saying to you in order to take it in and apply corrective measures, and third, being able to attract top-level talent to the team. If you can’t incorporate people who think outside the box in your project, you are going to having difficulties in convincing an investor.

    What are the aspects you value most about a project?

    The team. For their ability to work, their humility, their enthusiasm and great comradery, in other words, good people good, as a friend of mine says.

    In your time as entrepreneur:

    What are the main obstacles you have had to overcome?

    Loneliness and the lack of understanding. Especially at the start, when there were no support initiatives for entrepreneurs, and socially it wasn’t as fashionable as it is today. Everyone who innovates finds themselves in unknown territory, and if they start from zero, they probably don’t have any contacts, any money or experience. I needed much enthusiasm, passion and hours of work to succeed.

    We’re sure that along your way you’ve made some mistakes. If so, can you tell us about one of them that may be a lesson to other entrepreneurs?

    First, I should say that making mistakes is inevitable, and it’s the best university. From every mistake, I’ve learnt a lesson, and that’s important for me. I’d say that one of the main errors was 5 years down the road with the first project. We had customers, created several projects that we operating quite well, and became too settled. We started to develop in the lab and we forgot that “truth is out there”, as Fox Mulder says. The Dotcom crisis hit and we had to get out and sell. Since then, I’ve never forgotten that the most important thing is to listen to the market, to the customers. If you don’t know what they think or what they need, you can invent but you can’t innovate.

    What tips would you give an entrepreneur that is starting out?

    The truth is I don’t like giving advice, I prefer to talk about the lessons I’ve learned over the years creating startups. If I had to give one, it would be to go to YouTube and enter “entrepreneur” and you’ll find an endless wealth of tips for startups in any area you want.

     
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