Estimated reading time: 6 minutes
Every year, Mobile World Congress (#MWC13) brings together in Barcelona companies and experts of the mobile communication world in the premier mobile technology event. This year Zyncro will be there. Want to know what we will be doing?
What is it?
MWC is the annual mobile communication congress organized by the GSM Association (@GSMA), the space where the greatest number of preview presentations in wireless and mobile communications take place.
Where and when is it held?
It takes place at Fira Barcelona Gran Via from February 25 to 28.
Who is it aimed at?
The organization expects more than 70,000 industry professionals to attend this edition.
What will be discussed this year?
Like every year, you will have a chance to see the latest smartphones, tablets, software and hardware developments and any other item related with telephony that aim to become a trend. Mobile payments and sales coupons and discounts will be some of the new uses given to mobiles that will be seen and start to ascend among users over the coming months thanks to NFC technology (Near Field Communication).
What is Zyncro’s participation?
Zyncro will be at Section CS50-Stand43 located in Congress Square together with Zinkapp where we will show you mobile corporate communication solutions that we have developed in recent months, new versions for these devices and specific customizations for clients.
At Zyncro, we have adapted the Enterprise Social Network for the mobile environment. We will show you some of the most innovative projects so that you can discover international trends in Social Business Mobile first hand.
Zyncro APP ON for Telefónica: mobile sales community
Zyncro APP ON is the Zyncro application for tablets used by the sales force of Telefónica Latin America to be permanently connected. Present in 14 countries and with 3,800 users, APP ON has transformed the sales process and enabled Telefónica to transform the sales model, unify styles and improve processes and results, generating a mobilized, motivated, connected and integrated community of sales representatives.
This mobile sales community offers users an organized, private space with access to the latest version of sales documents, other Telefónica applications for drafting proposals and to global sales force knowledge.
Club Cambra: networking from anywhere in the world
The Cambra de Comerç (Chamber of Commerce) is a network of companies whose members collaborate to promote commercial relations, participate in defining municipal bylaws and compile relevant information and statistics for its activity. However, the network was only visible in events, congresses, emails and newsletters.
Hence its online community Club Cambra was set up using Zyncro technology, a private network with more than 250,000 companies from 50 sector present in 180 countries, with which they can promote internal knowledge management and teamwork, and easily access corporate information and documents. The mobile app developed specifically for this exclusive club lets user extend business opportunities and network from anywhere in the world.
Everyone: customization of the mobile app for 14 brands
EatOut is a multinational company with 650 restaurants in 8 countries and 14 different brands. Its internal social network Everyone is an ideal collaborative work environment for all brands of the group, where restaurant and franchise employees can access corporate documentation and create communication channels and share information.
Thanks to customization of the mobile app personalized for each brand in iPhone, Android and iPad, they each have their own work environment for and shared spaces for communicating among themselves.
These are just some of the ways of using mobile social networks in organizations. We have a great many more uses that we will explain at Mobile World Congress. Want to know more? Come and find us and we’ll tell you all. And if you can’t be there, you can always talk to us by writing to firstname.lastname@example.org